Earning While Watching: The Privacy-First Ad Model That Pays Viewers

How Jeskei turns passive watching into active earning — without compromising your privacy

1. The Problem with Today’s Advertising

Most streaming platforms and social sites force ads on you, harvest your data, and keep all the revenue. You see intrusive banners or pre-rolls, give up personal details for “personalization,” yet earn nothing for your attention. Worse, there’s no transparency on how ad dollars flow — so viewers and creators alike miss out 🗗.

2. Jeskei’s Pull-Based, Privacy-First Solution

Jeskei flips the script with a pull-based ad engine:

1. Local Profile Creation
   You build an interest profile on your device — never uploaded to any server.
2. Advertiser Upload
   Brands submit ads plus targeting metadata (demographics, interests, bids).
3. On-Device Matching
   Your device evaluates relevance, ensuring you only see ads you actually want.
4. Opt-In Viewing
   You choose which ads to watch — and when.
5. Automated Revenue Split
   Every completed view triggers a transparent on-chain payment:

• 50 % to the viewer
• 40 % to the content creator
• 10 % to the platform 🗗

All of this happens without any personal data ever leaving your phone — no trackers, no third-party cookies, no privacy trade-offs 🗗.

3. A Day in the Life of a Jeskei Viewer

Meet Sarah, a sci-fi fan who opts into Jeskei’s ad program. When she streams a new interstellar thriller:

• Her device matches a 30-second VR-headset ad that fits her tech interests.
• She taps “Watch for Reward” and earns $0.25 instantly.
• Over a month, selective viewing nets her $35 — enough for a premium PPV movie 🗗.

Meanwhile, the creator earns 40 % of Sarah’s ad spend, aligning incentives for quality content rather than clickbait.

4. Under the Hood: Tech & Contracts

Jeskei’s ad engine combines client-side matching with secure smart contracts:

• PrivacyAdEngine (client-side JS) calculates ad relevance against your local profile and handles opt-in flows 🗗.
• AdRevenueDistributor (Solidity) ensures each view calls distributeAdRevenue(...), splitting payments in real time—no human middlemen, no delays 🗗.

Event logs and payouts are recorded on-chain, giving you — and creators — full auditability.

5. Why Everyone Wins

• Viewers gain real income for their attention and control over ad types and frequency.
• Creators tap into a highly engaged, opt-in audience willing to pay premium CPMs for non-intrusive, rewarding ads.
• Advertisers reach genuine fans with local matching metrics, improving ROI without sacrificing trust.

Jeskei’s model reduces churn — viewers stay longer, creators build loyalty, and platform revenue scales sustainably.

6. How to Start Earning

1. Opt In: Go to your Jeskei settings and enable “Ad Rewards.” Coming soon.
2. Set Preferences: Block unwanted categories, adjust max ads per hour. Coming soon.
3. Watch & Earn: Tap “Watch for Reward” on any eligible ad and see your balance grow in real time. Coming soon.

Fair, transparent, and private — Jeskei’s ad model finally pays you for what you deserve: your attention.

Next in the series → Closer Than Front-Row: Building Fan Communities & Co-Creation Spaces